Great thought leadership is aligned to the vision of the company. It should be of value but not give away the whole shop for free. It should entice people to hear more about what you have to offer. Be forward looking and inspiring. And yes, thoughtful.
There is a broader lessen for all of us who are makers in Boeing’s slow response to ground the 737 Max 8. When something goes wrong, there is often a path of blaming customer-product-company. It’s telling how we deal with issues, errors and flaws. If we leave it until it escalates to company, then its often too late.
All women working in the tech industry make a contribution to the industry, not just those in developer roles. Working in it, even on the “business-side”, they know a lot about tech. If you work in Tech, and you self-identify as a women, you are a Women in Tech. Regardless of your role, level or experience. I want to celebrate them all.
I think these are two very different things and both are equally valuable to business. When we are looking for business insights that are answers we often have some hypotheses or at least an idea in mind when we look at it. We are considering an aspect of the business and we are looking for facts and figures to prove something or find something out.
This morning I flicked on CNN over breakfast I heard political advisor John Avlon say that Trump too often uses as strategies behaviours that Distract, Deflect or Discredit. Anchor John Berman added to this list – Divide. For me, business leadership is best served donig the opposite – Explain, Direct, Honour and Connect.