The best way to get information on what the customer’s priorities really are, what they think, receive real feedback, and real deadlines… is to pose an open question and then listen. Sure, it’s your responsibility to provide updates on progress – that can be done with reports and graphs and can be brief. Should be a “brief”. Then listen to the response.
When Agile and Scrum first disrupted the IT industry, they were thought of as something that changed how we managed software development projects. Over the years it has continued impacting the other teams that work in technology based companies – implementation teams and operations teams. Albeit at times in a blended fashion, where some agile […]
The Agile Manifesto was published more than a decade ago in 2001. Since then, the industry has sometimes morphed the message of what it means to be Agile. Sometimes confusing or merging it with Lean development, Scrum and Kanban manufacturing (which all add great things to the mix). Though with any real truism, the wisdom […]
Google Analytics (GA) is a powerful tool used to understand trends in behavior of visitors to your website. It helps with understanding whether customers are being pulled in to view further pages (bounce rate), whether the call-to-action on landing pages is effective (goals and funnels) as well as the success of your various marketing campaigns […]
We often see large companies creating bundles of products or services. They do this for a myriad of reasons – it can attract more customers or reduce customer churn, it can reduce the operational overloads of providing them separately, it can pull in additional revenue. The perfect example can be found with your local cable […]